Crystal.
MyCashBack Brazil - Website and App
Product Manager
A cashback platform & app that gives you money back on online purchases from partner stores in Brazil.
Led the complete redesign of the MyCashback Brasil app, elevating user experience and brand consistency. Oversaw digital marketing campaigns, user acquisition strategies, and product development processes. Acted as a key link between design, development, and business teams to ensure cohesive, results-oriented solutions across the platform.

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Design - Digital content for media advertising, social media communications, affiliate marketing, and other related campaigns, including Direct Mail Campaigns, user activation initiatives, and branding campaigns.
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Design and Development company products, from idea , branding and final product, ensuring a seamless balance between quality and performance.
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UiUx - creating user interfaces and user experiences for a variety of products, such as websites, collaborated with front-end and back-end developers to ensure cohesive implementation of design and code.
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Management of complex concepts, identifying problems, innovative solutions, user research, prototyping, visualization, testing.
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Presented creative brainstorming sessions for design and optimization of product performance for engineers.
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Industry trends and market research
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Coordinating marketing and sales departments in Israel and Brazil.
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Prospective customers and partners, fostering the development of new product projects and delivering compelling presentations.
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Profit performance reports.
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Compliance with relevant business laws and regulations throughout project execution.